It is a fine thing when great PR and a greater good line up perfectly. That was certainly the case in December when Byline Bank, still new to the area after its purchase of Community Bank, spent $15,000 on gift cards from local restaurants in our three villages.
This was both real money for independent local eateries but also a great affirmation of the value they hold in these towns. For Susie Goldschmidt, the local area manager for Byline and, in her past, a restaurateur in Forest Park, to walk into 68 local spots and spend real cash was fabulous and powerful.
Readers, see the editorial above to figure out what your next step needs to be.