Help West Suburban Pads on November 26

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By Helen Kossler

Reading Between the Lines

West Suburban PADS, a charity that provides shelter and other services to the homeless, announced recently that The Book Table will donate 10% of its sales on Black Friday to them.

This is an extraordinarily generous gesture.  You may not be aware that books have a slimmer profit margin than most other retail endeavors.  To give 10% of the amount you net is to truly show your commitment to the community.

Since opening their store in 2003, the owners of the Book Table have routinely returned 1% of their profits to community organizations.  While that doesn’t amount dollar-wise to what Target boasts of giving, I would guess that proportionally it costs The Book Table more than Target to do that.

There are a lot of reasons to support independent book stores—a varied selection of titles beyond the best seller lists, service, their support of local authors among others. Now you can feel virtuous about helping a deserving charity while you shop.

If you can’t make it into the store you can buy from their website: I particularly like the staff reviews and recommendations. It’s interesting to read their reactions to books I’ve read and to read about books that I might like to buy.

Plan to pick up a few volumes and then check out their novelties on Friday November 26. I know you’ll find something you like for someone on your shopping list. 

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